Arash’s Day Off #HelpGiven

What interesting timing to share this awesome campaign from BMO Bank of Montreal. Just last night, I was in a Twitter discussion and random acts of kindness came up. When asked what we do to help others, it was heartwarming to see all the little (and big) ways we contribute to our communities daily whether that’s in volunteering at school, buying a coffee in the drive thru for the car behind you, or organizing a holiday hamper for a family in need. We’re giving, by nature. Sometimes, life gets hectic and we get wrapped up in our own stresses and forget about those acts of kindness that can change someone’s full perspective simply because you took the time that day to show them you cared.

BMO employees are the “we” in “We’re Here to Help” and they’re at the heart of what BMO feels makes them different from any other bank. Through a series of casting calls in Toronto, Montreal and Chicago, BMO found employees who live the brand everyday and helped make this video and event a success.

Each of the BMO employee teams brought forth interesting stories from their communities – all of which were carefully reviewed and subjected to a thorough screening process. In the end, Arash’s story was simply the most relatable, and perfectly reflected BMO’s special banker-client relationships. Take a moment to watch this video below, and if you don’t have a smile on your face by the end, I just don’t know what (I may have to insist on a day off for you too!)

Don’t you love it?  In case you’re wondering what Arash ended up doing on his day off, BMO checked Arash into a Toronto hotel, where he was treated to a well-deserved day of rest and relaxation. BMO employees did indeed work behind the counter that day (and were assisted by Arash’s deli employees). While this was a pilot project, BMO may be doing more in the future – I certainly hope they do!

Here’s your takeaway today, if you know someone in your community like Arash, let them know you appreciate them and show them you do. While you may not be able to do what BMO did, certainly a small gesture of kindness is a way to give and as I said earlier, you can change a person’s entire perspective on their day with a simple act of kindness, of giving help.

Enjoy your day, my friends, and put some good out into the universe today!

This is a sponsored post, but my opinions, as always are my own!