Gift Guide

Surprise Them With Smooshins

My kids love two things a lot right now. So much so that they will watch endless videos of these two things over and over again on YouTube despite adults like me having no understanding of the attraction. One, surprise-inside type of toys. Kids love the anticipation of not knowing exactly what variety of a specific favorite or trending toy is inside the egg, shape, sphere whatever but they love it. Two, the unboxing (or unwrapping) of the surprise-inside item.

A brilliant concept from the marketers of this toy gets full props from me for seeing and opportunity and creating a pretty fun toy out of it. Introducing Smooshins!

Smooshins brings the surprise and anticipation of “unboxing” to the activity aisle with endless fun to make cute smooshy characters again and again. With Smooshins, create endless combinations with 10,000+ accessories – Pop! Squeeze! Surprise!


I forgot number three: my kids love to personalize and accessorize everything, which again adds to the allure of Smooshins! I also like that after they’ve created their Smooshins, they have to wait overnight to see the final result. A little bit of anticipation!

If purchasing Smooshins for the first time, you’ll want to start with the Smooshins Surprise Maker Kit. This kit comes with everything you need to make your own Smooshins and get your collection started! Surprise! You’ve made a cute smooshy character customized by color and accessories – faces, bellies, and headpieces! Includes: Surprise Maker and Squeeze tool, 2 surprise character molds, 2 color pouches (pink and orange) 6 character accessories and 2 character stands. Look for it at Toys R Us and Chapters Indigo for a retail price of $59.99.

Then, you can add some accessories later, like the Smooshins Surprise Character Mold Refill ($14.99) Each Character Mold Refill comes with 1 surprise character mold, 3 character accessories, and 1 character stand.

Also keep an eye out for Smooshins Color Pouch Refills ($9.99) to further personalize your Smooshins characters!

Get ’em while you can though because Smooshins are in high demand this Christmas. The last I checked, they were (mostly) out of stock online at Toys R Us but still available online at Chapters Indigo!

Psst: Also keep an eye out for a huge toy giveaway on the blog in December featuring some amazing items including Smooshins!


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